With over 18 years of experience, Gopalia has worked with both agencies and brands. In his last role with Viacom18, he led ...

We look at the brand activations and marketing campaigns at Maha Kumbh Mela 2025, showcasing how companies are engaging ...

Industry professionals reflect on the sometimes quirky, other times life-changing, and unapologetically bold lessons they’ve ...

Previously in December, journalism organisation RSF had urged Apple to remove its new generative AI feature following a ...

Mark Zuckerberg, CEO of Meta, has been accused of deliberately using copyrighted material from pirated books to train ...

This marks Wondrlab’s seventh acquisition and second in technology, giving BigStep access to its network and a gateway to ...

The ad sees Viswanathan Anand and Gukesh Dommaraju flexing their career achievements, learning new Gen Z lingo and throwing shade at each other.

Companies like Hindustan Unilever, ITC, Parle Products, and Adani Wilmar are introducing packs tailored to quick commerce platforms, a move executives say will gain traction as the segment grows.

Havas India has announced the appointment of Manas Lahiri as Chief Growth Officer. In this newly created role, Manas will be working closely with the executive leadership team of Havas India, driving ...

The campaign demonstrates the consequences of poorly executed ad targeting, using creative examples to illustrate mismatched audience scenarios.

A new analysis has uncovered a network of over 200 properties that include mostly AI-generated, ad-supported 'AI slop' sites.

Social Samosa’s podcast, ‘The Quick Call’ dives into the latest updates of the Advertising, Marketing and Media world. In ...